Jo Malone Poptastic - JO MALONE

─ Street Marketing ─

What

We organized a tour for 2 days in the center of Milan for Jo Malone, in collaboration with Poppy Delevigne. A fully customised van distributed ice cream to create in-store traffic. 

For all the guests who entered in the store and purchased the product, an artist customized the Poptastic themed boxes.

Our Great Results

2
DAYS OF ACTIVITY
200
TOTAL VISITORS
250
ICE CREAM